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In last video, we have seen the importance of video marketing. Now let’s see how to start doing marketing using video.
In video, example of LearnVern’s YouTube channel is taken. Channel’s basic information is written in about section. In discussion forum, you can ask or share anything in comment form. In videos section, you can see many videos from which you can learn in vernacular language. Any user connects to a channel via subscribe button. By subscribing, you can get update of newly released videos.
Your video title should be compelling. You can search any channel or information in search bar. You can see related videos of search is listed down. Also you can see, on YouTube ad campaigns can run too. You can filter a video by its uploaded date, type, duration, features and much more. These all examples are of set channels. Let’s see how to make a fresh YouTube channel and other things.
As YouTube is a product of Google, for sign in, a Gmail ID is required. After login, go to Home page. In user menu, you can enter basic details of your channel. Click on my channel. Keep name of your channel and select create channel. After that, go to customize channel.
On clicking customize channel, you will see a dashboard where you can change so many basic things. You can add channel art at top and a profile photo, too! Then, go to about section and add channel description in description area. Enter remaining further details. You can create playlists of your uploaded videos.
After completing this detailing, come back to my channel option. In that, click on creator studio. Here, you can manage your videos and everything about your channel. On the right top side, there’s an option for uploading. You can upload videos from that section.
So we have learned from basic how to start and set up a YouTube channel. Now in next video we will see how to make effective content for video and how to attract more audience.
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