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Course Content

Introduction of Digital Marketing

How to Use Forums to Ask Questions

What is Digital Marketing

How do you do Digital Marketing research?

Assignment of Market Research

What are the Important terminologies of Online Marketing

What are the ways of Digital Marketing

How Strategy works

How to Build Business Strategy

How to Build Customer Strategy

How to set Marketing Strategy

How do I create a Digital Marketing Website?

How to create a website in HTML for online Marketing?

How to make the most effective website for Digital Marketing

How to select Domain Name for Effective Digital Marketing

How to Setting up website by yourself or outsourcing

How to start Building Website for Digital Marketing

How to improve the website conversions

How to create effective web copy for website

What is Importance of Responsive website

What does Google Search Console do?

Assignment of Google Search Console

What is SEO

Which are the different ways of SEO

What is image SEO? Are images good for SEO?

Assignment of Image SEO

How do you search for Keywords on Google?

Assignment of Keywords Research

How to Search and Analyse Keywords for SEO

What is importance of building content for SEO

What is Local Lead?How it is important for SEO

What is a backlink in SEO?

Which Backlinks are best for SEO?

Assignment of Backlinks

How to use SEO Tools - Moz?

How to use tools to drive Traffic, Click and Sales?

What is Adwords? And how does it work?

How to use Google Adwords?

How to use Google Adwords to reach your goals?

How to review your Adset Results in Adwords?

How to select the Google Adword Campaign for your business?

Assignment of Google ads

How to evaluate the search and display marketing

How to do the effective content marketing

How to Build and manage content for different Context-Part1

How to Build and manage content for different Context-Part 2

How to create blogs

What is Email Marketing

How to plan email strategy

Which tools are available for Email Marketing and How to analyse it

What is Email Marketing? How to set up Email Marketing effectively?

Assignment of Email Marketing

How landscape change of Mobile Marketing

What is importance of application for Mobile Marketing

How to set Social Media Strategy

Who is Using Social Media

How is linkedin used for Marketing?

How can I market on Linkedin for free?

how to set up marketing on Linkedin effectively?

How to set up content strategy for Linkedin?

How Can Linkedin help your business grow?

Assignment of Linkedin Growth Strategy

Assignment of Linkedin Marketing Profile

What is Facebook Marketing?

How to use Facebook for Business Marketing?

How to Set up Facebook Business Account?

Effective ways of setting up Facebook marketing for your business

How do I get Facebook Ads Manager in Digital marketing

How does Facebook Ad Manager Work in Digital marketing

how to set up an Ad that generates Leads and Conversions in Digital marketing

how to set up an Facebook Ad that Generates Traffic on website in Digital Marketing

Assignment of Facebook Ads

What is Twitter Marketing? How does it work?

How is Twitter used for Marketing?

How to do Instagram Marketing?

How to set up Instagram Marketing Account?

How to promote your business in Instagram?

Assignment of Instagram Marketing

What is Quora? And how can it help in Digital Marketing?

how to create a Quora Marketing Strategy for your Business?

Assignment of Quora Marketing

Why video marketing become so popular

How to start with video marketing

What is Video content?How to create effectively

How do you become a YouTube Marketer?

What is YouTube's Marketing Strategy?

Assignment of YouTube

How to analyze video marketing

What is Google Analytics used for?

Understanding the Basic reports for Google Analytics

How to measure custom Campaigns in Google Analytics?

Assignment of Google Analytics

How to install Google Tag Manager

Practical of google tag Manager

What is A/B Testing How A/B testing works?how to evaluate it

How Affiliate Marketing works

How do I Start working as a freelancer in Digital Marketing?

Different ways of making money as a freelancer through Digital Marketing?

How to Make Money by setting up Social Media Accounts?

How to earn money as an Affiliate?

How to earn Money by setting up a Website?

Interview Q and A

Digital Marketing Course

Fundamentals of Google Analytics How to measure custom Campaigns in Google Analytics?

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Discussion

Course Content

Introduction of Digital Marketing

How to Use Forums to Ask Questions

What is Digital Marketing

How do you do Digital Marketing research?

Assignment of Market Research

What are the Important terminologies of Online Marketing

What are the ways of Digital Marketing

How Strategy works

How to Build Business Strategy

How to Build Customer Strategy

How to set Marketing Strategy

How do I create a Digital Marketing Website?

How to create a website in HTML for online Marketing?

How to make the most effective website for Digital Marketing

How to select Domain Name for Effective Digital Marketing

How to Setting up website by yourself or outsourcing

How to start Building Website for Digital Marketing

How to improve the website conversions

How to create effective web copy for website

What is Importance of Responsive website

What does Google Search Console do?

Assignment of Google Search Console

What is SEO

Which are the different ways of SEO

What is image SEO? Are images good for SEO?

Assignment of Image SEO

How do you search for Keywords on Google?

Assignment of Keywords Research

How to Search and Analyse Keywords for SEO

What is importance of building content for SEO

What is Local Lead?How it is important for SEO

What is a backlink in SEO?

Which Backlinks are best for SEO?

Assignment of Backlinks

How to use SEO Tools - Moz?

How to use tools to drive Traffic, Click and Sales?

What is Adwords? And how does it work?

How to use Google Adwords?

How to use Google Adwords to reach your goals?

How to review your Adset Results in Adwords?

How to select the Google Adword Campaign for your business?

Assignment of Google ads

How to evaluate the search and display marketing

How to do the effective content marketing

How to Build and manage content for different Context-Part1

How to Build and manage content for different Context-Part 2

How to create blogs

What is Email Marketing

How to plan email strategy

Which tools are available for Email Marketing and How to analyse it

What is Email Marketing? How to set up Email Marketing effectively?

Assignment of Email Marketing

How landscape change of Mobile Marketing

What is importance of application for Mobile Marketing

How to set Social Media Strategy

Who is Using Social Media

How is linkedin used for Marketing?

How can I market on Linkedin for free?

how to set up marketing on Linkedin effectively?

How to set up content strategy for Linkedin?

How Can Linkedin help your business grow?

Assignment of Linkedin Growth Strategy

Assignment of Linkedin Marketing Profile

What is Facebook Marketing?

How to use Facebook for Business Marketing?

How to Set up Facebook Business Account?

Effective ways of setting up Facebook marketing for your business

How do I get Facebook Ads Manager in Digital marketing

How does Facebook Ad Manager Work in Digital marketing

how to set up an Ad that generates Leads and Conversions in Digital marketing

how to set up an Facebook Ad that Generates Traffic on website in Digital Marketing

Assignment of Facebook Ads

What is Twitter Marketing? How does it work?

How is Twitter used for Marketing?

How to do Instagram Marketing?

How to set up Instagram Marketing Account?

How to promote your business in Instagram?

Assignment of Instagram Marketing

What is Quora? And how can it help in Digital Marketing?

how to create a Quora Marketing Strategy for your Business?

Assignment of Quora Marketing

Why video marketing become so popular

How to start with video marketing

What is Video content?How to create effectively

How do you become a YouTube Marketer?

What is YouTube's Marketing Strategy?

Assignment of YouTube

How to analyze video marketing

What is Google Analytics used for?

Understanding the Basic reports for Google Analytics

How to measure custom Campaigns in Google Analytics?

Assignment of Google Analytics

How to install Google Tag Manager

Practical of google tag Manager

What is A/B Testing How A/B testing works?how to evaluate it

How Affiliate Marketing works

How do I Start working as a freelancer in Digital Marketing?

Different ways of making money as a freelancer through Digital Marketing?

How to Make Money by setting up Social Media Accounts?

How to earn money as an Affiliate?

How to earn Money by setting up a Website?

Interview Q and A

How to measure custom Campaigns in Google Analytics?

Google Analytics can help track your website's performance and learn what is working and what needs improvement. It is important to note that Google Analytics does not offer any support for mobile devices outside of mobile-ready websites.

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FAQs

Google Analytics is a popular tool among digital marketers. It helps them understand the performance of their website traffic and help with marketing campaigns. Campaign tracking in Google Analytics is a set of reports that will help you determine what your campaign goals are. These reports can show you how successful the campaign has been, which channels have been effective, and what days of the week or times of day your audience was most likely to click on your ads. Google Analytics is a great tool for digital marketers but it can be difficult to use at times because there are so many different features in this program that it's hard to learn about all of them. In this campaign tracking article, I will go over some easy steps that any digital marketer can follow when installing Google Analytics on their website in order to

Google Analytics is a free and easy-to-use web analytics tool that helps us understand our audience, monitor our performance, and better market our products. UTM parameters allow marketers to gain visibility into how traffic is performing across different channels such as search, organic, social media, email campaigns, and more. UTM parameters are applied at the campaign level and can be used with or without a tracking code.

Google Analytics is a service that allows you to generate reports on the performance of a website. It is possible to generate reports on conversion rates, traffic sources or visitor engagement. There are four types of campaigns that can be managed in Google Analytics. These campaigns are: - Referral campaigns - where some percentage of visitors are coming from external websites; - Promotional campaigns - where an advertiser has paid for ads on Google or other sources; - Display network campaigns - which let you pick up visitors who come to your site via the Google Display Network; - Retargeting campaigns - which show ads to people who have visited your site previously, based on data collected during their visit, such as what pages they've seen and what they've clicked on.

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