Course Content

Course Content

Assignment of Email Marketing

Assignment of Email Marketing

If we do not practice any learned skill of Digital Marketing by ourself, we cannot ace it properly. That's why we have Learnvern's Assignment for practical knowledge.

What we need to do to complete this assignment is as follows :
- Create your mailchimp account with details
- Create your first basic campaign
- Create lead generation/optin form
- Send your first campaign and start tracking results


Email marketing is one of the most effective channels for digital marketers. It has the highest conversion rates of all digital channels, with an average open rate of 26% and a click-through rate of 4%.

Email marketing is one of the most cost-effective and efficient ways to promote a brand. It is also the preferred method for many marketers because it provides an opportunity to build relationships with customers.

There are many best practices for email marketing, but the most important ones are:

  • Keep your content relevant and personalized.
  • Use a clean design with clear calls to action.
  • Be concise and specific in your subject line.
  • Send at least one email per day.

Email marketing has many benefits. It is inexpensive and easy to use, it reaches customers on their own time, and it doesn't require any special technical skills.

Email marketing has been a valuable tool for businesses to generate revenue and engage with their customers. It is an effective way to reach out to customers who are not actively browsing their website or social media channels.

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