Course Content

Course Content

How to Setting up website by yourself or outsourcing

How To Setup Website In Digital Marketing?

Website is an essential part of online marketing campaigns. There are so many options available in the market to set up a site, but it’s tough to choose anyone. You can give this task to a developer, but it isn’t easy to judge whether that person fulfill our needs or not.

To build a website, you will need a web designer & web developer. Designer work for the frontend of the website, while developer backend. The designer creates the look & feel of the website while the developer adds functionality & usability to the website. Here a checklist is made to consider some points to hire a designer & developer. 

Here are some questions to ask them -

  • What is your approach to usability?
  • Can you show me examples of projects with similar goals?
  • How much is a strong portfolio?
  • How many current concepts implemented?
  • Can I meet the team?
  • What if I want to make changes later?
  • How will we measure results?
  • Is a designer known with responsive design?

By asking all these questions, you will get to know if they will fulfil your requirements or are they appropriate for designing a website and much more. Note down all the answers and discuss with them wherever you think you need changes. 

Also, you can assign some task and can know their idea behind the work. Make confirmation with the designer whether they will going to create a custom design or pre-design templates.

You should confirm other things like how many codes they previously implement and what will be page response time from a developer. You can check the developer code on the code validator website. Based on all these factors, decide cost & time duration for work. So hire a developer by doing a proper survey because a website will be your online property. Find the right designer/developer who gives you quality products.


You can either build your own website or hire a web developer to do it for you. Websites must be updated on a regular basis, so make sure you budget for this. You can create your own website with the help of a website publishing package.

Depending on the country where web app development is outsourced, firms can save anywhere from 20% to 75% of their planned budget. Aside from excellent web development outsourcing costs in specific countries, an outsourced team does not require a hiring process or training.

  • Create, rename, or duplicate a website.
  • Create a new Google Site on a computer.
  • Choose a template from the drop-down menu under "Start a new site" at the top.
  • Enter the name of your site in the top left corner and hit Enter.
  • Make your website more interesting by adding content.
  • Click Publish in the upper right corner.

  • Ecommerce websites.
  • Portfolio websites.
  • Small business websites.
  • Blog websites.

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