Previously we have learnt about how you can create lead generation ads.
We have learnt all of this step by step.
So today we are going to discuss messages.
How can you get more messages through Facebook ads? Okay.
“Show people ads that allow them to engage with you on messenger, WhatsApp and Instagram Direct.”
About Which I was talking again and again, you have to talk as much as you can on messenger with the customer.
You can take the objective that the customer messages you again and again.
It will be the same in WhatsApp.
And it will be the same in Instagram Direct as well.
So we will see on the computer screen how you can do this.
As you can see, in objective we have selected messages.
You just have to continue it.
After continuing the first thing will be to name the campaign.
You can keep any name as I have told you lots of time for your understanding..
Ok. Choose such a name that even if you see it after a month you can get what it was about and even if an unknown person who wasn’t connected with your campaign he too can understand that.
Now here comes messenger.
Here you can select that you want messages on messenger, whatsapp or Instagram DM.
All of that you can do here.
Here I am telling you about Instagram DM.
Rest all of the things will be the same.
As soon as we select Instagram DM,all the things are the same here. We will click on next.
You can select a single image,videos and text.
Here you can see greetings and messages as well.
If anyone goes here it will look like this “Hi, please let us know how we can help you?”
So you can put questions here as well.
So if someone comes here, there will be an automated reply for this.
Here also comes a chat box.
As I have told you, how can you create a chat box on facebook and Instagram through an ads manager.
This is also our topic. I am telling you what you should do?
Suppose if you go in this. Ok.
As soon as I edit this the first pop up will be “How may i help you?”
Ok. And when we will select the first option: Can I purchase?
So we will write here “yes you can purchase this stuff at 2000 rs. (read slowly, typing)
So here it may be written “I am interested. Can you tell me more?’
Then you can write “yes.for this you can text on this number” (read slowly, typing)
You can do this as well. Ok.
Can you recommend something for me?
So, yes you can select this . (read slowly, typing)
Ok. You can add questions like this as well.
When someone sends it he will receive the answer.
You don’t need to go there immediately.
This is the best one for me as I understand.
Instagram DM is the best.
You can work on many options here.
I will click on an image and I will take this image or I will take this video as an example.
In feeds, you can crop this as well.
As I have cropped this.
Get our product at only rs. (read slowly, typing)
As i have written this and as i will click on publish my campaign will be published.
As of now it will be scheduled and it may go live within 24 hours.
So guys here i have told you about messenger and messages.
You can run ads for messages.
If you have any queries or comments, click the discussion button below the video and post there. This way, you will be able to connect to fellow learners and discuss the course. Also, Our Team will try to solve your query.
Our next topic will be on conversions. It will be sales oriented.
So thank you guys, we will meet in the next lecture with a new topic.
Messenger ads work the same way they do on other Facebook platforms: we'll send them to the location that's most likely to produce campaign results at the lowest cost. What's the best part? You can use the same Facebook and Instagram creatives for Messenger.
Go to the Ad Creation page.
Choose your goal and click Continue.
If you chose a traffic, conversion, or message goal, fill out the Destination area.
Select either Automatic or Manual Placements.
Click Next after editing your Audience, Budget, and Schedule.
Decide on a format.
Choose any recent post with an image to boost from your Page or click here.
Choose "Get More Messages" as your Goal if you're on a mobile device.
Check that Send Message is shown in the Preview of your ad.
Determine your target audience, campaign length, and budget.
To run your ad, click Boost.
When compared to traditional marketing channels, chatbots enable convenient content delivery with a greater open and click rate. They enable brands to deliver relevant notifications and reminders about future events, as well as provide fantastic opportunity for prospects to re-engage.
Mohammed Imteshal Shaikh
Very helpful and innovative
VERY HELPFUL AND KNOWLEGEABLE
Easy to understand and takes time to explains everything come cross