Course Content

Course Content


Off page SEO is a set of practices that you can use to improve your website's ranking in Google search results. It is different from on-page SEO, which involves optimizing your websites' content and appearance.

Off page SEO is important for marketing because it helps build trust for your company among potential customers. With proper off page SEO, you will be able to attract more traffic to your website as well as improve the quality of that traffic by converting visitors into leads or sales opportunities.

More exposure is what you want, as it increases your chances of attracting more visitors and consumers. By employing off-page SEO to improve your page ranking, which in turn helps to improve your SERP rankings, you'll be able to boost your website's exposure, resulting in more traffic.

When it comes to off-page SEO, there are four types:

  • Onsite SEO
  • Social Media
  • Behavioral marketing strategies
  • Link building

Content Marketo

  • Buzzsumo
  • Linkedin content share
  • OutreachYa
  • Hootsuite are some important and best tool for Off Page seo

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