Facebook marketing is a method to increase the social media presence on the platform. It includes a variety of strategies such as advertising, paid posts and sponsored stories. The objective of this marketing is to reach out to new audiences and build a stronger relationship with the users.
Make the content appealing (really good)
Encourage others to share.
Make material that appeals to a broad audience.
Different campaign goals should be tested.
Create content specifically for audiences who are similar to your target demographic.
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The traffic goal is to get people to visit your website or app. With traffic as your goal, you can design ads that: direct users to a specific location, such as a website, app, phone call, or Messenger conversation (Website Clicks) Boost the number of people who visit your mobile or desktop app (App Engagement)
Go to Facebook and sign in with your username and password.
From the Pages area in the left sidebar, select the Facebook fan page for which you wish to see traffic statistics.
Then, under "Edit Page," select "Insights."
In the Users area of Facebook Insights, click the "See Details" tab.
It costs $1.70 per thousand impressions to run a traffic ad on Facebook, according to AdEspresso data. So if you want to run one ad and reach 500 people with it, you will spend $7 in total.
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