Course Content

Introduction to Social Media Marketing

3m 58s

Introduction to Social Media

10m 49s

Social Media Marketing Ecosystem

9m 48s

Facebook & Instagram Statistics for SMM

4m 8s

YouTube, LinkedIn & Snapchat Statistics for SMM

6m 41s

Assignment : Social Media Ecosystem

4m 6s

Quiz : Social Media Ecosystem

5m

How to Create a Facebook Profile for SMM ?

7m 32s

How to Create a Facebook Page for SMM ?

13m

How to Create a Facebook Group for SMM ?

6m 5s

How to Create Instagram Profile for SMM ?

5m 59s

Understanding Instagram Features for SMM

9m 3s

How to Create and Optimize YouTube Account for SMM ?

9m 43s

Understanding YouTube Features for SMM

21m 44s

Understanding LinkedIn & its Features for SMM

17m 3s

LinkedIn Business Profile for SMM

7m 36s

Assignment : Basics of Social Media Marketing

2m 38s

Quiz : Basics of Social Media Marketing

14m

Creative Writing for Social Media Marketing

12m 14s

Best Practices of Creative Writing for SMM

16m 25s

Case Studies of Creative Writing for SMM

12m 57s

Assignment : Creative Writing for SMM

3m 11s

Quiz : Creative Writing for SMM

7m

How to Create Strategies for SMM?

23m 26s

What is Moment Marketing in SMM?

15m 30s

Improving FB Organic Reach for SMM

17m 42s

Assignment : Social Media Strategy

2m 15s

Quiz : Social Media Strategy

8m

Facebook Ads for SMM

15m 21s

Instagram Ads for SMM

23m 28s

Case Studies of Instagram Ads for SMM

9m 48s

Facebook Custom Audiences

17m 19s

Youtube Ads for SMM

16m 53s

LinkedIn Ads for SMM

18m 12s

Case Study-LinkedIn Ads

7m 14s

Assignment : Social Media Ads

1m 49s

Quiz : Social Media Ads

11m

Analytics of Facebook Ads

12m 58s

Analytics of Instagram Ads

10m 10s

Analytics of YouTube Ads

14m 4s

Analytics of LinkedIn Ads

7m 13s

Assignment : Social Media Analytics

1m 33s

Quiz : Social Media Analytics

4m

Interview Questions

6m 21s

Career Guideline

11m 42s

Course Summary

Social Media Marketing Course Course Summary

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Course Content

Introduction to Social Media Marketing

3m 58s

Introduction to Social Media

10m 49s

Social Media Marketing Ecosystem

9m 48s

Facebook & Instagram Statistics for SMM

4m 8s

YouTube, LinkedIn & Snapchat Statistics for SMM

6m 41s

Assignment : Social Media Ecosystem

4m 6s

How to Create a Facebook Profile for SMM ?

7m 32s

How to Create a Facebook Page for SMM ?

13m

How to Create a Facebook Group for SMM ?

6m 5s

How to Create Instagram Profile for SMM ?

5m 59s

Understanding Instagram Features for SMM

9m 3s

How to Create and Optimize YouTube Account for SMM ?

9m 43s

Understanding YouTube Features for SMM

21m 44s

Understanding LinkedIn & its Features for SMM

17m 3s

LinkedIn Business Profile for SMM

7m 36s

Assignment : Basics of Social Media Marketing

2m 38s

Creative Writing for Social Media Marketing

12m 14s

Best Practices of Creative Writing for SMM

16m 25s

Case Studies of Creative Writing for SMM

12m 57s

Assignment : Creative Writing for SMM

3m 11s

How to Create Strategies for SMM?

23m 26s

What is Moment Marketing in SMM?

15m 30s

Improving FB Organic Reach for SMM

17m 42s

Assignment : Social Media Strategy

2m 15s

Facebook Ads for SMM

15m 21s

Instagram Ads for SMM

23m 28s

Case Studies of Instagram Ads for SMM

9m 48s

Facebook Custom Audiences

17m 19s

Youtube Ads for SMM

16m 53s

LinkedIn Ads for SMM

18m 12s

Case Study-LinkedIn Ads

7m 14s

Assignment : Social Media Ads

1m 49s

Analytics of Facebook Ads

12m 58s

Analytics of Instagram Ads

10m 10s

Analytics of YouTube Ads

14m 4s

Analytics of LinkedIn Ads

7m 13s

Assignment : Social Media Analytics

1m 33s

Interview Questions

6m 21s

Career Guideline

11m 42s

FAQs

Benefits of Social Media Marketing:

  • Reach a wide audience
  • The cost is relatively low
  • Provides instant feedback
#BBD0E0 »

You'll discover what social media marketing comprises, as well as the history and various social media channels available. You'll learn how to choose the right social media platform for your purposes, how to define goals and success indicators, and who your target audience is.

All social media networks are open to the public, allowing businesses to monitor the activity of their customers or potential purchasers. This allows marketers to have a better understanding of their target audience's likes, dislikes, and interests, allowing them to develop a stronger marketing strategy to attract them.

Marketing is more than just advertisements, sales, and gimmicks. Marketing managers must be able to plan and implement programmes that will help the organisation achieve its fundamental objectives as leaders. As a result, courses tailored to this profession are essential.

  • Define goals and KPIs:

Before starting any kind of marketing campaign, it is vital to define what you want your company to achieve in the long run. Defining goals and KPIs will allow you to tailor your social media plan accordingly, make sure it aligns with your company’s vision apart from being measurable.

  • Determine audience:


It's important to know who you are speaking with so that you can create content that they can relate too more easily.

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