Various Career Offers in Sales

Hi! Friends welcome to Learn Vern and I am Harshit Shah.

Previously, in the introduction we saw, how we will divide the whole sessions in each topic.

Now, the next topic of ours, in the career in sales which we are currently going to see, the topic is ‘Types of Sales Career Offers’.

Right, means if you go in the market or wanting to go anywhere in the sales line.

You want to build your career in the sales line, or want to switch your career in the sales line, so what are the careers that are available at the ground level.

Because today, as you go in any sales line, so any company majorly prefers if you are a fresher, preference would be given that you will understand it from level zero.

Even if you are experienced, it will be told to you that you go on ground, on field, or get involved in that call by yourself, and understand it on your own.

On your own get the understanding of those messages typed and emails drafted, understand them.

What are the career options available in this, we will understand.

So majorly, specifically I am saying, there are majorly three professional career options available.

Rest, it’s a sales line, where there are unlimited ways you can mould your career.

But if, majorly segregating these in three categories in the market one is, ‘Face to Face’ sales.

Second, ‘Over the call’ sales, and third is ‘Chat support'.

Right? Now, how can these three help you further in your career, and also, here you will get to know which career you should choose.

Whatever you are good at you can go for that. Not necessarily you should go in sales, then you need to be good on vocals.

Not necessary, that your appearance matters the most in the sales line, because if you are good at writing, you can go in chat support.

If you are only good at speaking, but not at presenting yourself well before people or you are learning that, so meanwhile you can go for over the call.

If you think you can go and convince people face to face, also can look presentable, “I have great confidence, or with a little push, I can upgrade my confidence level”, so you can also involve yourself in face to face communications.

Ok, so let’s see, these careers in detail, right?

So, if we talk about face to face, first thing we see is cold calling. Now there are multiple terminologies to it, but majorly used is cold calling.

Cold calling means that, you won’t be given any lead, references, or database.

When you go face to face, specifically as an example, you are in a particular city, there you will be given a specific area as an example M G road.

I said M G road because mostly in every city there is M G road, so that you also won’t get to know where we are from.

Of course you can know right!, but yes if talking about cold calling specifically, as an example you are given M G road, you either have to cover all the residentials, or commercials of that area, you are told that much only.

Now you have to decide, on your own, which building you have to go into, whom to meet, how to cover that area, because many times it happens that, you are given a particular area, and told that you won’t be getting any new area for the next four, five, six months.

Which means in this you have to plan the territory well, right!.

So, talking about cold calling, you are given a particular area, where there are residentials, commercials, that you have to cover, whatever products, services and concepts, you have, that suits your target audience, you have to meet them without any appointments, without any prior calls and, without any references.

So, here your spontaneous qualities can be developed.

So, here also cold calling can be in two ways; going out, like I am going out to meet face to face in a specific area.

And, another way in that cold calling is, walking in, in stores you are in the sales line, face to face communication with the customer.

You are given a store, there only you have to sit. There’s a store opened at M G road, where you have to sit like a salesperson.

There comes any person whom you haven’t called, who are not referred to you, they are directly walking in you have to face them.

Right, so this is face to face communication.

Second is with appointments.

In this also there are two types; going out and walking in.

If you went specifically by taking an appointment, “sir this the time, I am available, I hope you are also available”.

“Sir can we come and meet with you, at this time? sir what time is convenient for you? sir which day is convenient for you? right which place are you comfortable with?”

So,there only by taking appointments from them, by fixing place and time with them we go and meet them, versus we are given a store where we have called them by taking appointments.

“Sir do one thing, come after three I will give you a demo of this product, I will explain you about the service in detail, you visit our branch I will be meeting you there”. So they are walking in customers with appointments.

Right, so like this you can choose your career in face to face communication, majorly if you are a fresher my advice would be try face to face cold calling, it’s fun…

 It’s fun because you don’t know who is sitting inside, and they too don’t know who is coming from outside. It’s fun.

Appointments maybe, of course, you’ll be able to go on after a period of time, because you’ll yourself develop a database, and will develop a rapport for yourself in that market.

But, initially you have to meet face to face, have to boost up more confidence or have to break more confidence, for all this the best way for you is go for face to face in cold calling, will be fun, mark my words.

Right, then over the call career options, where there is outbound calling, which is another majorly used terminologies people use different different terminology for the same.

Simple example can be taken, like if I am working in a call centre in any specific telecom line, I won't name a specific name.

Right, but yes. I am working in a call centre in the telecom sector.

So like, we make calls related to, if any balance gets deducted, there’s this network issue, speed issue.

So to whom these calls land, they won’t make calls from the front. But, when you are calling, it’s landing to them, this is called inbound calls.

Frequent calls which are to be received continuously.

There also, your presence of mind, there your humble approach, there your professional approach, all these matters a lot.

No matter how much you think, you can’t be rude there.

Right, outbound calling.

Now, many times you get calls from telecom lines that, “sir this is your postpaid plan, we have a better plan for you wherein, your two family members can be added.

Right, they call from front to tell you about the offer. And, they are known as outbound calling.

They are not getting calls, but they are making the calls.

They have been given a database, they have been given a list of customers, to them, they have to make calls.

Then, lead calling, what happens in lead calling is…

When I was talking about outbound it’s not necessary that to whom the calls are being made, they are the customer of their own company only.

It can be that they are customers of other companies too.

Or that company for the first time wants to come in that line.

In lead calling, it can be that you are given the database of existing customers.

Maybe those who have gone inactive, perhaps those who have become less users who used to give a lot of business earlier.

So as to call them you are given a list, to whom you have to make outbound calls.

Right, then cold calling. Here also there is cold calling.

Randomly, you are given any number to dial, you are randomly asked to get a list from any site, filter out that list and then make calls to them.

So in that also, you don’t know how the other person is going to react.

So here also patience level, the habit of listening “No”, best thing the sales line teaches you is, the habit of hearing “No”.

And as a human being, we don’t have the habit of listening to “No”.

Of course we have listened to many “No’s” in our lives but still we don’t like them.

Nobody likes when “No” is heard. So what happens in this condition is that, when you develop a habit of listening “No”, after that, you will develop a great patience level.

In you, an approach that is professional, will be best developed.

And most importantly, your positive attitude will be well developed, because you know, you make a hundred calls a day, ninety seven are going to say no, only three are going to say yes.

So when you make a hundred calls, you wait for those three, those three can be the first one, can be the middle one, can be the last one.

But you keep your positive attitude alive.

From the first day it’s not going to happen, over the period of time it will develop and have patience.

Sales is all about keeping patience.

Right? Okay.

Third career option is chat support.

What happens in chat support?

I don't need to call anyone, I don't receive any calls, I don’t have to go and meet anyone face to face, and nobody will come in to meet me.

Our company has set clients, to whom we provide different different services related to sales, which is social media chat.

Many web pages are given to you to handle, where on social media pages, you have to answer received chats on the spot.

Chat-bots, you would have seen these majorly on many sites.

As you go on any site there will be a pop up like, “hi! I am so and so person” whatever will be their chat-bot’s name, say for example ask me anything.

So, if you ask them any questions.

It will learn it through the machine learning technology, as what is the question, and based on that, it will try to give you an answer on the basis of preset replies.

FAQs in short, will try to give answers from there only. So that, they even, do not have to approach the customer executive or the sales executive, maybe it gets resolved from there only.

Right, but chat-bots, even after chat-bots, if they have to approach customer executives, so the chat-bot also diverts you to your page.

As an example, if I didn’t get a satisfactory answer from the chat-bot, so it will divert me to any sales executive.

So, through chat-bot, that chat can reach upto you, to which you have to answer.

Where you will already know the history, about the issues, that person came up with, and what replies did he get from the chat-bot. Then you’ll be able to resolve their queries better.

You will majorly see it on Zomato.

Right? Now email.

Email where, email writing is to be done, in a lure language,, where it will sound lucrative, and they only ask you more about the product on email replies, and then you convert them into sales.

It again goes on the way of writing, how professional you sound, how… greedy you make an offer, right!, so all of these things matter.

And content support.

Today if you see content support, if you ask anyone, if they have knowledge of anything, they’ll only say yes they have read.

It means at a single point, thousands of things are written on the whole internet.

So there will be someone who writes them.

So there is content support, that if you write such good content, where you have written a good content, you have given a link, to buy this thing visit this.

So you have written quality content, that you would want to buy, and to buy this visit this.

“To have this service visit this” and you attached a hyperlink to it.

So this is content support, you can choose this also as a sales career.

So there are multiple ways where you can choose your sales line.

So, I hope you would get help from here, upon deciding what to choose as your career. In which area you should go and why to go and what are the things you can explore there, as well as expect.

If you have any queries or comments then click the discussion button below the video and post there. This way you will be able to connect to fellow learners, and discuss the course. Also our team will try to solve your queries.

The next topic that we will be covering is “Fears of Choosing Sales Career” . There is a fear that we will discuss.

Ok then, thank you.