Course Content

Course Content


  • Make sure you've done your homework.
  • Determine which social media channels are appropriate for your company.
  • Showcase Your Crisis Management Maturity.
  • Make sure you've mastered the art of storytelling.
  • Establish Your Priorities.
  • Now is the time to ace your social media marketing interview!

  • What inspired you to pursue a career in marketing?
  • What social media channels are you familiar with?
  • What do you think are the three essential skills for a career in marketing?
  • What kind of management style do you prefer?
  • Where do you see yourself in five years?

  • Be a STAR.
  • Prepare the counter.
  • Check all channels.
  • Do your research.
  • Back it up.
  • Know your interviewers.
  • Follow up.
  • Don't bad mouth previous employers.

  • Have a hunch about what you'll say, but only a hunch.
  • Include fascinating facts and anecdotes in your responses.
  • Make a journalist's day by sharing something you've never shared with anybody else.
  • There will be no rambling!
  • Be honest.

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