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Depending on the bidding methodology, Instagram advertising costs anywhere from $0.20 to $6.70 on average. Advertisers pay $0.20 to $2 per click for CPC (cost-per-click). Advertisers pay $6.70 per 1000 impressions for CPM, or cost-per-impressions.

Turn your Instagram photos into adverts with ease. To turn any post become an ad, boost it. Simply determine where you want to direct users, who should see it, and how much money you want to spend. An advanced all-in-one tool for designing ads on Instagram, Facebook, and other social media platforms.

At least $1 per day for impression-based ad settings. Ads that are paid for clicks, likes, video views, or post engagement require at least a $5 daily budget. Low-frequency events, such as offer claims or app instals, require a daily minimum budget of at least $40.

INSTAGRAM ADVERTISING MAY BE VALUE FOR MONEY IF...

  • Needless to say, there should be a clear link between the ad you post, the value you offer, and the demographic you're seeking to attract for optimal impact.

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