Converting Leads into Sales > Know Your Approach

Know the Form of Approach

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A lead is someone who has already expressed intention to buy your product or service and a prospect is someone who may be interested in your product or service.
The key difference between a lead and a prospect is that leads are people who have previously expressed interest in your business, while prospects are people who are yet to make the final decision on whether they want to buy your product or not.
Leads can also be converted into prospects through multiple forms of marketing strategies.

This guide will teach you how to convert leads into customers.
Leads represent people who search for your brand or product. However, not all leads are interested in buying your product. These are called non-buyers and they represent the majority of your target audience. If you want to get more conversions, you need to convert these non-buyers into buyers by giving them value (e.g., free downloads) that they can't find anywhere else.

When a website visitor fills out and submits an online form from the homepage, landing page, or any other page on the website, it is known as form conversion.

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Deepusingh Tomar
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Good and knowledgeable

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Goutam Jana
5

International Motivational speaker, Leadership consultant & Business coach. good learn vern.

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KamalaKanta samal
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NICE

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SAURAV
5

every topic is explained very well.

M
Manish Kumar
5

Good

Jaydeep lovanshi
5

I loved this course. I am very happy that i get something for free without adds

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Manoj Ahirwar
5

thank you so much.

A
Abhi Sharma
4

grate

B
Bhavya Garg
5

Provide some notes also.

S
sudipta das
5

instructor representation is good and understandable. content is good

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