User Experience (UX) Design Course > Components of UX

User Journey Mapping

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A UX trip map is a diagram that depicts the user experience of a particular product, usually an app or website. You can learn how a consumer interacts with your product and what they find useful or bothersome using these types of maps. As a result, you can create software that is simpler and easier to use.

  • Hold Discovery Meeting.
  • Employee Workshop.
  • Qualitative Validation.
  • Quantitative Validation.
  • Final Report and Map.
  • Action Planning, Blueprinting.
  • Design New Experience Workshop.

  • Decide on a scope.
  • Make a persona for the user.
  • Establish the scenario and the user's expectations.
  • Make a list of all the touchpoints.
  • Consider the user's intentions.
  • Make a travel map.
  • Take into account a user's emotional condition at each stage of the contact.
  • Validate and improve the user experience.

A journey map lays out all of your customer's interactions with your brand, from how they first learned about you through social media or brand advertising to their direct interactions with your product, website, or support team, and includes all of the actions your customer takes to complete an objective across all of these touchpoints.

  • Develop empathy for your customers.
  • Get a unified perspective on their trip.
  • Determine service or communication deficiencies.
  • Make predictions about customer behaviour.
  • Enhance the consumer experience.
  • Provide stakeholders with a visual help.
  • Break down departmental silos.

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