Introduction to Google Analytics

Understanding how your website is performing is essential to make the right decisions:

• If you want to improve your website, you need to know where it's going wrong. Google Analytics can help you achieve this by providing insights on how your visitors interact with your website and what they do when they leave.

• Google Analytics is a tool that provides information about the visitors to your website. It's an essential tool for any website owner who wants to know how their site is performing.
• Google Analytics is free and easy to use, but it doesn't tell you everything you need to know about your website. There are other tools like Google Search Console and Webmaster Tools that provide more comprehensive information on how your site is performing.